Primarily a database provider, with databases of voters, mobile phone numbers, consumer habits, campaign contributions, and more. They make software to help campaigns utilize and effectively combine these databases in a variety of campaigning techniques. TargetSmart also offers help campaigning, from predictive analytics to communications management. In 2017, a portion of their voter database was accidentally posted online by one of their customers.
Telephone Directory/Database, Election Results, Real Estate Records, Telephone Directory/Database, License Data, Surveys, Consumer Purchase Data, Campaign Disclosures/Donation Data, Census, Surveys
AI-managed marketing software. Equals3's Lucy software helps people automate marketing campaigns by combining a variety of data sources and collecting additional information on the people involved to more effectively target them. Their software also builds personality profiles of people in their database based on data from a variety of sources. They appear to be working with the Democratic Party in Alaska because in 2017 they accidentally posted TargetSmart's data on Alaskan voters online
Voter Databases, Twitter, Instagram, Consumer Purchase Data, eMarketer, Forrester, Dow Jones, Kantar, Nielsen, Media Ocean, Kantar, Ipsos, Omniture