AggregateIQ makes campaign management software, including tools for managing outreach campaigns and voter databases. Most notably, they created Ripon as part of a contract with SCL Group, which was used as a database for Ted Cruz's campaign. They also built software for automating advertising campaigns. Upguard found AggregateIQ's Gitlab repository online in March 2018 and published a series of articles analyzing their software and clients.
Microtargeting, Door-to-Door, Telemarketing, Email, Facebook, Social Media, Advertisements, Geolocation Data, Contacts/Social Connections, Behavior
Ted Cruz, Greg Abbott, John Bolton, Thom Tilllis, Vote Leave, BeLeave, Veterans for Britain, Democratic Unionist Party, Countryside Alliance, Todd Stone, Mike de Jong, Doug Clovechok, David Calder, Green Party of British Columbia, Andy Wells
Facebook allows targeting of advertisements based on interests, behaviors, location, and demographics. It also allows targeting groups like website visitors, app users, and audiences that look like existing audiences. It also provides a list of companies who can assist with advertising on Facebook. including data brokers who can augment custom audience lists. Additionally, data is available via the API and some app developers collect data from users via their apps, as Global Science Research did (and then sold it to Cambridge Analytica). Similar services are also offered on Instagram.
Advertisements, Social Media, Twitter, Mobile Apps, Website Visitors, Lookalike Audiences, Demographics
Social Media, Facebook, Campaign-Collected Data, Data Brokers, Browsing Data, Quantium, Experian, Epsilon, CCC, Geolocation Data, Data Brokers, Oracle Data Cloud, KBM Group, Acxiom
Parent company of Cambridge Analytica. Used data-driven political marketing techniques to influence elections around the world. Also worked extensively in influence operations for the defense and intelligence industries.
Social Media, TV, Radio, Print Publications, Advertisements, Third Party Endorsements, Microtargeting
United States, United Kingdom, Ghana, Mexico, Afghanistan, Nepal, Rwanda, Libya, Ukraine, South Sudan, Somalia, Pakistan, Yemen