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HaystaqDNA

Company

Company formed by some of the people who did microtargeting on campaigns for Barack Obama and Michael Bloomberg. Xaxis released products that use HaystaqDNA's National Voter Database of 166 million voters in the 2016 election.
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Xaxis

Company

"Xaxis Politics is the first programmatic product that enables advertisers to leverage offline voter data to inform their digital campaigns. This means that political advertisers can reach their most relevant voters across display, mobile, online video, digital radio, connected TV and social media."
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Gabinete de Comunicación Estratégica

Company

General electoral strategy company using mostly traditional methods such as surveys and focus groups to analyze audiences. Though, someone who worked for them said on LinkedIn that they use microtargeting as well. They appear to be quite open about who they work with and have a list of customers on their website.

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