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YouGov

Company

Runs online opinion polls on a variety of issues internationally. They have pools of people that they ask survey questions, and also pull in data from social media and other sources to help brands understand their image. They are starting to get into the audience segmentation business too. YouGov is quite large and has acquired a number of related companies.
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Qualtrics

Company

Widely used survey creation platform. Qualtrics allows creation of surveys in many formats, which can be delivered via websites (including via sites like Mechanical Turk), email, SMS, offline, etc. They also offer survey-related consulting and research services.
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10x Psychometrics

Company

A psychometrics consulting company founded by a professor who did a PhD studying OCEAN (five factor) personality models. It is unclear what industries they work in.
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Philometrics

Company

Uses machine learning to forecast how additional people would answer a survey, a method they call "SurveyExtender". The examples they give pertain to the United States and they have multiple companies incorporated there, so it is likely they work there. Some of the same people involved as Cambridge Analytica.
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Global Science Research

Company

Created psychological profiles for marketing purposes. They offered three main products/services- BrandAnalyzer, BrandAnalyzer API, and custom analytics. BrandAnalyzer shows psychological profiles of customers of over 15,000 brands. The BrandAnalyzer API provides similar psychological analysis using social media data from clients. The custom analytics are custom psychological profiling studies, likely similar to what they offered Cambridge Analytica.<br />Global Science Research collected data on over 50 million people via a Facebook application for personality tests called thisyourdigitallife. They then gave this data to Cambridge Analytica.
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Xaxis

Company

"Xaxis Politics is the first programmatic product that enables advertisers to leverage offline voter data to inform their digital campaigns. This means that political advertisers can reach their most relevant voters across display, mobile, online video, digital radio, connected TV and social media."
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Cambridge Analytica

Company

A data-driven political marketing company that worked on many different campaigns around the world. Cambridge Analytica uses data from a variety of sources combined with psychological profiles and surveys to target advertisements. It has been at the center of recent scandals due to the misuse of Facebook data when working on the Trump campaign.<br />An undercover investigation revealed that in some cases they may conceal their involvement in elections with front companies/partner companies or use more dubious tactics such as bribery and honey traps. Cambridge Analytica was also working on a cryptocurrency to enable people to sell their data to advertisers.<br />Due to a series of scandals, Cambridge Analytica and many of its associated companies were closed. However, Cambridge Analytica is far from unique and many other companies use similar techniques and data.
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Emerdata

Company

A company started in August 2017. It has many of the same people involved as Cambridge Analytica. Emerdata does not seem to have much internet presence, but they reportedly raised $19 million from investors in January 2018 and loaned $8.8 million of it to Cambridge Analytica.
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Firecrest Technologies

Company

A company primarily owned by Emerdata that was incorporated by Alexander Nix in March 2018, around the time the Cambridge Analytica scandal broke. Supposedly it will be closed along with other companies and other companies associated with Cambridge Analytica.

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