NewsPublication Date: 2018-03-20
In a video published online in September, a social scientist named Alex Spectre made an earnest pitch for his new startup. Clad in the Silicon Valley uniform of open-collar shirt and blazer, Spectre boasted that his company -- Philometrics -- would revolutionize the way online surveys were done, making it easier for companies to design questionnaires that people would actually respond to on Facebook, Twitter or other sites. Crucially, he said, the surveys could predict the responses for large...
NewsPublication Date: 2018-05-08
When the political consulting firm Cambridge Analytica announced last week it would be closing its doors and filing for bankruptcy in the wake of the Facebook Inc. data scandal, speculation mounted that it would be revived under the guise of two new companies set up in London. Not so, said Nigel Oakes, the founder of Cambridge Analytica’s British affiliate, SCL Group. "It’s the end of the show," he said by phone Tuesday. "The whole lot is gone. There’s no secret. For anything like this to r...