NewsPublication Date: 2018-03-25
Cambridge Analytica, an offshoot of the Scl Group (a private British behavioural research and strategic communication company) has been in the news for all the wrong reasons. Whistleblower ex-employee 28-year-old Chris Wylie revealed how the company had harvested and passed on personal Facebook data without account holders' permission. This data was then used to run targeted 'fake news' campaigns during the US presidential election. Subsequent to Wylie's disclosures, a channel 4 documentary ...