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ComScore Doesn’t Always Get Consent – Ben Edelman

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This past Wednesday, ComScore raised $82 million in an IPO that jumped 42% in its first day of trading. Some investors clearly like ComScore’s business, but I wonder whether they fully understand ComScore’s business model, privacy implications, and poor track record of nonconsensual installations. ComScore’s tracking software is remarkably invasive. The privacy policy for ComScore’s RelevantKnowledge tracking program purports to grant ComScore the right to track users’ name and address, brow...
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Partners - comScore, Inc

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comScore Signs TV Agreement with Cambridge Analytica - comScore, Inc

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Product Index - comScore, Inc

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comScore Grows TV Measurement Footprint to More Than 69 Million TVs in Over 31 Million U.S. Homes - comScore, Inc

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