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ComScore Doesn’t Always Get Consent – Ben Edelman

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This past Wednesday, ComScore raised $82 million in an IPO that jumped 42% in its first day of trading. Some investors clearly like ComScore’s business, but I wonder whether they fully understand C...
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comScore

Company

Audience measurement and analysis company. comScore asks people to install monitoring software on their computer in exchange for various benefits. This software records their browsing activity and comScore sells this to marketing companies and campaigns. comScore also collects data from other sources, including TV audience measurement and surveys. They are a huge company, with offices in nearly two dozen countries.
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Partners - comScore, Inc

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comScore Signs TV Agreement with Cambridge Analytica - comScore, Inc

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Product Index - comScore, Inc

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comScore Grows TV Measurement Footprint to More Than 69 Million TVs in Over 31 Million U.S. Homes - comScore, Inc

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