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Daily Action Case Study

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Background In the wake of the election, millions of stunned Americans felt impotence and despair. One was Laura Moser, a thirty nine-year-old mom who decided to turn those feelings of frustration into Daily Action. The idea is simple: every day, subscribers to Daily Action receive a brief text message telling them about one quick action. They press the phone number in the SMS text, listen to a short message about the action they’ll be taking, and from there are routed to their member of Cong...
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Blackout for Human Rights Case Study - Revolution Messaging

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Background While Hollywood was celebrating its breathtakingly terrible track record of inclusion and diversity during the 88th Academy Awards ceremony on Sunday, February 28, another star-studded event focused on bringing justice to a community in crisis. Blackout for Human Rights teamed up with Revolution Messaging, ActBlue Charities and The Tides Foundation to organize a concert fundraiser to benefit those affected by the water contamination crisis in Flint, Michigan. The event was live st...
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Revere Calling - Revolution Messaging

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Technology for the Resistance Rapid Response Legislative Contact Lines Revere Calling is powering the resistance. Using the platform, you can drive calls to members of Congress or any of the 50 state legislatures, governors or attorney generals. These lines can be up and running in an hour. Revere Calling bypasses these switchboard and connects constituents directly to their electeds. Calls can also be driven to custom lists, such as Trump’s businesses across the globe.
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UltraViolet Case Study - Revolution Messaging

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Outcome UltraViolet sees big wins year after year UltraViolet’s success is not the result of a fluke, a supposed viral marketing campaign, or a high budget corporate rollout. It is the product of a small group of people working together to thoroughly craft visual messaging for millions with a tight budget and demanding timeline. When UltraViolet and their supporters were outraged by NFL commissioner Roger Goodell’s apathy toward domestic abuse cases, Revolution Messaging helped the public z...
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Teamsters Case Study - Revolution Messaging

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Outcome Leveraging a successful long-term digital partnership Since the first project in 2012, we have established a long-term digital partnership with Teamsters. Revolution Messaging has been able to join the Teamsters almost as if we were part of their day-to-day staff. Today they have an award-winning website, one of the largest social followings of any other union, and an organizing department that is using mobile in the most segmented and tactical way of any Revolution Messaging clients...
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MSEA's MDAppleBallot.com Case Study - Revolution Messaging

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Outcome On a bad night for Democrats, MDAppleBallot.com helped with driving votes in key down-ballot elections. Thirty-three percent of visitors to the website retrieved their apple ballot, and unique source codes were given to county education associations to track traffic. Digital ads that targeted likely supporters of key candidates saw an outstanding click through rate of 1.27 percent in more than 18 different races. Eighty-six percent of MSEA-endorsed candidates won in the June primary,...
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March for Racial Justice

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Background The March for Racial Justice (M4RJ) came to us with a story of love, loss, and grassroots resistance. We were convinced this was a story that would enrich the national dialogue on race relations and mobilize the masses to take action-- all they needed was the right messaging strategy. We started our work with just over a month until the march and sixteen sister marches. The M4RJ’s dedicated leaders had managed some preview coverage, but were at capacity working full time jobs in ad...
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Bernie 2016 Case Study - Revolution Messaging

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Background Building a movement online In the spring of 2015, before the campaign launched, we knew Bernie Sanders was a leader who stood on the right side of history. But Bernie was polling around 3 percent, had no establishment support, little name recognition and was running against a popular and “inevitable” Democratic primary opponent. We had our work cut out for us. With no offline fundraising team, no Super PAC, and no Wall Street money, we would have to raise almost all of the campaign...
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Revere Exchange - Revolution Messaging

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Proven ad technology for all campaigns Display, social, video and native ads seamlessly integrated Revere Exchange empowers campaigns to leverage a bevy of data sources on one easy-to-use centralized platform. With our new technology, campaigns can quickly and easily launch ads to reach their desired audience wherever they spend time online. We turn your list into a powerful rapid response tool, quickly delivering display, social, video and native ads, which are seamlessly integrated into a...
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Know Your Charter Case Study - Revolution Messaging

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Background Digital data hub demands accountability and transparency for a broken charter school system Even the biggest proponents of charter schools know Ohio’s charter schools are grossly underperforming, due largely to a lack of oversight. In 2013, Ohio public schools lost $900,500,253 in funding to charter schools. Nearly 400 charter schools operate in Ohio, but with less accountability than traditional public schools. Parents, educators and policymakers need to be able to see the compara...
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Revere Direction - Revolution Messaging

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Use your own domain Extend your brand as you share links and articles with colleagues, your mailing list and followers across your social network. Track your links Keep track of the platforms, browsers and sources people are using to share and view your custom links. Collect retargeting data Tag your engaged audience through your shortened links for retargeted advertising.

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