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Deep Root Analytics

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TV advertising is the biggest line item in marketing budgets. But it’s often the least accountable. Deep Root Analytics offers a Data Management Platform that is changing that, helping our clients ...
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Deep Root Analytics sued after data breach - Business Insider Deutschland

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Publication Date: 2017-06-22
A data-analytics firm hired by the Republican National Committee last year to gather political information about US voters accidentally leaked the sensitive personal details of roughly 198 million ...
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A GOP voter-targeting firm was doing massive data analysis on Reddit - The Verge

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Publication Date: 2017-06-19
A conservative analytics firm apparently scraped a huge trove of Reddit data as part of its voter-targeting efforts. As reported by Gizmodo, GOP-contracted company Deep Root Analytics accidentally ...
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AggregateIQ, Canadian data firm at centre of global controversy, was hired by clients big and small - The Globe and Mail

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Publication Date: 2018-04-16
AggregateIQ, the Victoria consultancy that was suspended by Facebook amid controversy over its role in political campaigns in Britain and elsewhere, worked on a range of smaller elections in Canada...
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Reforming the U.S. Approach to Data Protection and Privacy | Council on Foreign Relations

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Introduction Half of all Americans believe their personal information is less secure now than it was five years ago, and a sobering study from the Pew Research Center reveals how little faith the ...
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Cloud cryptojacking affecting 25% of organisations

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Publication Date: 2018-05-18
Cloud cryptojacking is rampant, warns RedLock A quarter of all businesses are suffering from cloud “cryptojacking”, according to new research from information security company RedLock this week, w...
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25% of Businesses Targeted with Cryptojacking in ...

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25% of Businesses Targeted with Cryptojacking in the Cloud New public cloud security report detects a spike in cryptojacking, mismanaged cloud storage, account takeover, and major patches getting ...
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Lawsuit targets firm that failed to secure 198 million Americans' data | TheHill

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Publication Date: 2017-06-26
Two Floridians filed a lawsuit last week against Deep Root Analytics, the campaign consultancy that accidentally left information on 198 million Americans accessible online without protecting it wi...
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Subpoena for Cambridge Analytica, Brad Parscale sought by Democrats - Business Insider Deutschland

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Publication Date: 2017-12-14
The ranking members of the House Oversight and Judiciary committees want to subpoena two of the data firms hired by President Donald Trump's campaign team for documents related to Russia's election...
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DRA Audience List

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E3 DEEP ROOT AUDIENCES Advertising is no longer about communicating to broad demographics. It's about identifying, activating, and tracking your specific target audiences. You may have...
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Why do we stay on Facebook? It’s complicated

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Publication Date: 2018-06-03
By Kathryn Jezer-Morton Lately, I can’t log onto Facebook without being asked to consider my own motivations for using the site. As a researcher who focuses on online communities, I’m accustomed ...
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198 million Americans hit by 'largest ever' voter records leak | ZDNet

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A huge trove of voter data, including personal information and voter profiling data on what's thought to be every registered US voter dating back more than a decade, has been found on an exposed an...
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48-million Data Profiles Left Exposed on AWS Server

News

Publication Date: 2018-04-20
(No Ratings Yet) (No Ratings Yet) Loading... Loading... 48-million Data Profiles Left Exposed on AWS Server LocalBlox, a private intelligence agency, scraped profiles from Facebook, LinkedIn & Tw...
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From Treasury Bills To Amazon Stocks, Investments Make Up A Big Part Of Texas Political Campaign Spending – Houston Public Media

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Publication Date: 2018-04-06
A handful of elected officials used more than $28 million from their campaign accounts for investments, making it the second largest category of expenditures in the 2018 election cycle Candidates ...
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Mueller questions RNC staffers about 2016 digital operations - Business Insider Deutschland

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Publication Date: 2017-12-27
Special counsel Robert Mueller has reportedly begun to question Republican National Committee staffers about the party's digital work with the Trump campaign last year. The report indicates that M...
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If You're A Registered Voter, Your Personal Data Was Likely Exposed By A Data Firm - Digg

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​Bad news if you're a participant in democracy: The personal information of potentially every single registered American voter was exposed by an extremely careless Republican data firm. The breach ...
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Democrats Ask Trump Campaign's Data Firms About Overseas Help - Bloomberg

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Publication Date: 2017-10-26
The top Democrats on two House committees are demanding answers from five data analytics companies involved with President Donald Trump’s campaign about their voter targeting and whether they were ...

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