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Acxiom Data Overview

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ACXIOM DATA: Unparalleled Global Consumer Insights Understand and Engage Consumers Everywhere by Leveraging the World's Best Data Understand and Engage Consumers Everywhere by Leveraging the World's Best Data Marketers looking to deliver exceptional experiences need exceptional insights and data. Exceptional data provides the window into truly knowing and understanding audience needs, wants and preferences. • Engage Audiences Across Digital and Offline Channels • Enhanc...
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AC 1050 15 FL AI Solutions Overview Sellers

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acxi$m Audience Interconnect® for Ad Sales Now you can offer your ad sales and research teams an easy-to-use, privacy- compliant platform for TV audience segmentation, media planning and campaign measurement. Better targeting improves relevance and response. Better results drive increased media sales. What you can do with Audience Interconnect: • Define audience segments, develop household and geo-penetration forecasts. • Maximize reach by identifying the network, day, dayp...
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Acxiom Announces Change to Facebook Relationship

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acxiom NEWS RELEASE Acxiom Announces Change to Facebook Relationship 3/28/2018 FY18 Revenue and EPS Guidance Remain Unchanged CONWAY, Ark.--(BUSINESS WIRE)--Acxiom® (NASDAQ: ACXM), the data foundation for the world's best marketers, announced it was informed today, by Facebook, that Facebook Partner Categories will be discontinued over the next several months. Facebook Partner Categories provides audience targeting options by leveraging third-party data providers, including ...
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AC 0068 17 FS Acxiom Audience Cloud

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acxiom Acxiom Audience Cloud™ Build and get counts for hyper-targeted audiences that can be quickly distributed to top publishers, social platforms and programmatic platforms. Audience Cloud is a self-service tool that makes it easy to search and access third-party data and then expertly build, size, segment and distribute audiences to any platform. Smarten Your Marketing Spend and Increase ROI With complete privacy compliance and industry-leading Acxiom technology, Audience ...
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AC 0492 16 FL Audience Interconnect for Agencies

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acxi$m Audience Interconnect® for Agencies With an ever-growing number of channels and TV viewing choices for consumers, it's more important than ever to be able to rationalize your advertising spend and reduce waste by targeting the right households at the place and time they are watching. Audience Interconnect is a unified, easy to use tool that lets you partner with MVPDs to define your target audiences and plan and measure your media campaigns. I Why Choose Acxiom? • Unpar...
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BRO AbiliTec web

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WELCOME TO A WORLD OF MARKETING TO ONE acxi#m KIND OF KNOWING YOUR CUSTOMER IS NOT A STRATEGY Consumers hold more power than ever before. They are mobile. They are social. They are informed. The days of the passive consumer are gone. They want a relationship with the brands they know and trust, which requires those brands to make them part of the conversation. That's today's connected customer experience — where brands are engaged at the individual level and making ...
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POV Murky Marketing Ecosystem 2

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point of view acxi$m rmw Recognizing Audiences in the Murky Marketing Ecosystem How the integration of marketing channels enables consistent consumer recognition for cross-channel advertising MoneyAds™ Mentor Series Acxiom Corporation | 601 E. Third, PO. Box 8190, Little Rock, AR 72203-8190 | www.acxiom.com © 2015 Acxiom Corporation. All rights reserved. IN this, the second of our MoneyAds™ Mentor Series, we look at how modern advertisers strive to create connect...

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