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Xaxis Brings Programmatic to Political Advertising with Xaxis Politics, First Ad Targeting Solution to Leverage Offline Voter Data for Reaching U.S. Voters across All Digital Channels | Business Wire

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NEW YORK--(BUSINESS WIRE)--Xaxis, the world’s largest programmatic media and technology platform, announced today the launch of Xaxis Politics, the industry’s first targeted political advertising s...
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Democrats plan to keep using company that exposed 593,000 Alaskan voter records

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A database of approximately 593,000 Alaska voter records has been exposed online. TargetSmart, the company that owns the data, claims that it was not accessed by anyone other than the security res...
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Deep Root Analytics sued after data breach - Business Insider Deutschland

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Publication Date: 2017-06-22
A data-analytics firm hired by the Republican National Committee last year to gather political information about US voters accidentally leaked the sensitive personal details of roughly 198 million ...
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Trump Is Playing Catch-Up In The Data-Driven Ground Game, But Does It

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Publication Date: 2016-01-28
With a big mouth, plenty of buzz, and a yuuge media presence, does Donald Trump still need a data-driven get-out-the-vote operation to win in Iowa and New Hampshire? advertisement The real-estate...
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How political campaigns use big data to get out the vote - TechRepublic

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It is an election year. If you will recall, at TechRepublic and ZDNet in 2016, we tracked not the horse race, but the data and technology that powers politics. Why? Because there's a ton of informa...
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GOP Data Firm Accidentally Leaks Personal Details of Nearly 200 Million American Voters

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Political data gathered on more than 198 million US citizens was exposed this month after a marketing firm contracted by the Republican National Committee stored internal documents on a publicly ac...
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Lawsuit targets firm that failed to secure 198 million Americans' data | TheHill

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Publication Date: 2017-06-26
Two Floridians filed a lawsuit last week against Deep Root Analytics, the campaign consultancy that accidentally left information on 198 million Americans accessible online without protecting it wi...
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The Koch Brothers And Republican Party Have Just Joined Forces To Track Voters – ThinkProgress

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A secretive data and technology company linked to conservative oil billionaires Charles and David Koch has reached an agreement to share its information with the “voter file and data management com...
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Ted Cruz erased Trump's Iowa lead by spending millions on voter targeting | US news | The Guardian

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Publication Date: 2016-02-01
Ted Cruz’s presidential campaign has ramped up its aggressive voter-targeting operation, paying out more than $3m to a company that – along with parallel funding via Super Pacs linked to the senato...
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Black voters suppressed by Bannon using Cambridge Analytica | Metro US

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Publication Date: 2018-05-17
Cambridge Analytica, the Trump-aligned data firm which was found to have improperly harvested personal data from 87 million Facebook users, and former Trump adviser Steve Bannon worked to suppress ...
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Half Of Facebook Users Report Privacy Concerns | PYMNTS.com

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Publication Date: 2018-06-01
Despite the revelations surrounding Cambridge Analytica, Facebook users don’t appear to be leaving the platform. A recent Thomson Reuters survey found that more than a quarter of survey participant...
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198 million Americans hit by 'largest ever' voter records leak | ZDNet

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A huge trove of voter data, including personal information and voter profiling data on what's thought to be every registered US voter dating back more than a decade, has been found on an exposed an...
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Not Just the Trump Commission: Political Parties and Data Firms Already Get N.H. Voters' Data | New Hampshire Public Radio

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When New Hampshire Secretary of State Bill Gardner said he intended to share information from the state’s public voter checklists with a newly launched Trump administration commission, plenty of pe...
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Election Tech: Big data proves that America is a purple country - TechRepublic

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When you display big buckets of voter data on a map—coded red for Republican and blue for Democrat—the United States is clearly a purple country. Every campaign, from presidential to local electio...
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Details on 137 categories from the Republican National Committee's lost voter data — Quartz

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It’s common knowledge that political parties in the United States collect information about potential voters, but exactly how comprehensive is the data they collet? To explore that question, we se...
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How serious is Donald Trump? His campaign lacks one essential tool — Quartz

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He has a commanding lead in the polls, but Donald Trump is the only Republican presidential candidate who hasn’t purchased a database of voter information, which political campaigns use to target s...
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Bernie Sanders has his own computer scandal: A data breach exposed Hillary’s secret info — Quartz

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This story has been updated. For forty minutes on Wednesday (Dec. 16), a few staffers working on Bernie Sanders’ campaign accidentally stumbled onto a presidential campaign cheat code: A software ...
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Gallery: Voter maps from must-win battleground and swing states - TechRepublic

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US Voters The 2016 campaign is the most data-rich election in history. Voters, like consumers, are bombarded with target-marketed messages engineered to endear sentiment, provoke evangelism, and c...
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Cambridge Analytica Is Dead, Long Live Our Data | Boston Review

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Publication Date: 2018-05-24
8 Min read time Share: Image: Book Catalog Were data crimes perpetrated against U.S. voters? We are about to know a lot more. Last March I was sitting at the kitchen table, enjoying my morning c...
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If You're A Registered Voter, Your Personal Data Was Likely Exposed By A Data Firm - Digg

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​Bad news if you're a participant in democracy: The personal information of potentially every single registered American voter was exposed by an extremely careless Republican data firm. The breach ...
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Democrats Ask Trump Campaign's Data Firms About Overseas Help - Bloomberg

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Publication Date: 2017-10-26
The top Democrats on two House committees are demanding answers from five data analytics companies involved with President Donald Trump’s campaign about their voter targeting and whether they were ...

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