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Emerdata: Basically Cambridge Analytica Rebranded | Metro US

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Publication Date: 2018-05-03
Boasting many of the same principals as Cambridge Analytica, that company's announced "shutdown" looks a lot like a renaming. And the timing is suspicious. Yesterday, it was reported that Cambridge Analytica, the Trump-connected data-mining firm that improperly accessed Facebook data of 87 million people, was shutting down. But "shutting down" may not mean much — many of that company's principal players are associated with a new data company called Emerdata. What is Emerdata? Emerdata was ...
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Cambridge Analytica executives and Mercer family launch Emerdata - Business Insider Deutschland

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Publication Date: 2018-03-21
The power players behind Cambridge Analytica have set up a new company — and the daughters of Donald Trump-supporting billionaire Robert Mercer have just joined as directors. Rebekah and Jennifer Mercer joined Emerdata on March 16, but it is shrouded in mystery. Alexander Nix, the suspended CEO of Cambridge Analytica, is also a director, as well as other executives from parent firm SCL Group. Emerdata also lists Johnson Chun Shun Ko, a Chinese executive from Frontier Services Group, the mi...
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Cambridge Analytica Revenue Fell as Questions About Data Tactics Surfaced - WSJ

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Cambridge Analytica LLC enjoyed good results for 2016, when it worked for the campaign that helped to elect President Donald Trump, but its business declined sharply in the next year as questions mounted about its tactics. Revenue at the data-mining company was only about $5 million in 2017, after topping $25 million a year earlier, according to new bankruptcy-court records. Cambridge—facing...
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Cambridge Analytica Backers Already Set Up New Data Co, Emerdata

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Publication Date: 2018-03-21
It's unclear what UK-based Emerdata does, but the Mercers are involved, along with Cambridge Analytica executives and Betsy DeVos's brother. Rebekah Mercer, right, with presidential advisers Kellyanne Conway and Steve Bannon and Trump aide Hope Hicks at Donald Trump's inauguration. Days after revelations about how Cambridge Analytica misused Facebook data to manipulate users during the 2016 presidential election, leading to the suspension of the company's CEO, a new report says the pro-Trum...
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Cambridge Analytica Revenue Fell as Questions About Data Tactics Surfaced - WSJ

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Cambridge Analytica LLC enjoyed good results for 2016, when it worked for the campaign that helped to elect President Donald Trump, but its business declined sharply in the next year as questions mounted about its tactics. Revenue at the data-mining company was only about $5 million in 2017, after topping $25 million a year earlier, according to new bankruptcy-court records. Cambridge—facing...

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