NewsPublication Date: 2018-01-23
Siglo announced this week the launch of a new protocol built on the Ethereum blockchain that facilitates free access to mobile connectivity for prepaid subscribers in emerging markets. The blockchain-based platform connects airtime sponsors with smartphone subscribers, creating a decentralized mobile network powered by the value-transfer between users, providers, and brands. “In emerging markets, increased access to mobile connectivity creates new economic opportunities,” said Joel Phillips,...
NewsPublication Date: 2018-03-27
Facebook has been rocked by reports of a massive data scrape carried out by Cambridge Analytica and one of its then-contractors, a Cambridge University academic named Aleksandr Kogan. Kogan claims that the data he collected from thousands of Facebook users and their friends—amounting to data on over 50 million users—abided by Facebook’s terms; Cambridge Analytica promises it deleted the data; and Facebook is auditing everyone it can for signs of the data. advertisement But while Facebook pr...
Marketers are feeling the impact of Facebook's role in Russia's presidential election influence campaign - Digiday
NewsPublication Date: 2017-10-10
Russian trolls are influencing how Facebook lets advertisers target its users. Facebook is now stipulating that targeted political ads on its platform undergo human review, which could slow down how quickly marketers can get their Facebook ads up and running. While the change in ad reviews will have the biggest impact on political advertisers, it is notable because it shows the pressure Facebook is facing for letting a Russian troll farm buy ads on its platform is leading the social giant to...