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Donald Trump-Linked Cambridge Analytica Worked in Colombia, Argentina, Mexico | News | teleSUR English

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Publication Date: 2018-03-22
Cambridge Analytica, the controversial firm that helped Donald Trump become the President of the United States, has also done work in Colombia, Argentina, Mexico and is in the process of "moving into Brazil" reports from British broadcaster Channel 4 and Bloomberg have revealed. The Political consultancy has come under increased scrutiny in recent weeks after Facebook suspended it for violating Facebook's privacy policies. In a secretly recorded meeting with a journalist posing as a potentia...
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Xaxis’ First Latin America CEO Talks About Growing Business In A Region With Vastly Diverse Cultures | AdExchanger

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Publication Date: 2016-08-03
WPP-owned ad network-slash-tech shop Xaxis has its first-ever Latin America CEO. Lucas Mentasti was promoted from the unit’s Latin America managing director to its chief. It’s a big step up from where he started in 2013, moving from Publicis-owned Starcom to head up Xaxis’ Latin America business. At that time, “head up” meant doing everything, from selling to counting all the I/Os. Such are the glories of being the only employee. Xaxis’ Latin America unit has grown significantly since then. I...
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Trump’s Data Gurus Are Now Turning Their Attention To Your TV

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Publication Date: 2017-11-15
Cambridge Analytica, the Anglo-American data and behavioral science firm that worked for Ted Cruz and Donald Trump–and that sparked an investigation in the U.K. and inquiries by U.S. lawmakers–has announced two initiatives in the past year that highlight some of the newer techniques in targeted advertising and the complex relationships that surround them. advertisement Since last year’s presidential campaigns, the company has sought to expand further into targeted, or addressable, TV, an em...
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Cambridge Analytica in Latin America: What We Know So far | Analysis | teleSUR English

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Publication Date: 2018-03-22
Cambridge Analytica in Latin America: What We Know So far Cambridge Analytica worked on U.S. President Donald Trump's election campaign, and gained access to data on 50 million Facebook users in order to build voter profiles – including in Latin American countries holding elections. 1. Brazil Cambridge Analytica Chief Data Officer Dr Alex Tayler and Managing Director Mark Turnbull told an undercover Channel 4 journalist that the company has been working in Mexico and was now targeting Braz...
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Mexico: Link Between Cambridge Analytica, Ruling Party Uncovered as Election Campaigning Begins | News | teleSUR English

News

Publication Date: 2018-03-30
An undercover investigation by Channel 4 News confirmed the firm's involvement with the Institutional Revolutionary Party. A link between Cambridge Analytica, the controversial political consulting firm linked to U.S. President Donald Trump, and Mexico's governing Institutional Revolutionary Party has been uncovered in an investigative report by British broadcaster Channel 4 News. The report, which was published the day before Mexico's presidential election campaigns began, reveals Cambridg...
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Cambridge Analytica Associate Severs Mexico Ties After Scandal - Bloomberg

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Publication Date: 2018-03-22
A Latin American mobile app that Cambridge Analytica had hoped to use to mine data for Mexican presidential campaigns has severed ties with the embattled political-advertising firm after the Facebook Inc. data scandal erupted. Pig.gi, which gives 1.2 million users in Mexico and Colombia free airtime and data in exchange for watching ads and taking surveys, says it’s never worked on a political campaign with Cambridge. The startup did share results on two election polls and occasional aggrega...

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