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EU politicians convert to ‘big data’ as campaign weapon – EURACTIV.com

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Publication Date: 2016-06-21
This article is part of our special report Big data meets politics. US politicians are the acknowledged forerunners when it comes to using digital technologies in election campaigns. But Europeans are making strides in their attempt to catch up, with the 2014 EU election providing a testing ground for big data analysts. The Howard Dean campaign for the 2004 US presidential election is considered as a kind of year zero of data analytics applied to political campaigning. Although he lost the ...
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Facebook CEO Mark Zuckerberg apologizes to EU Parliament over data breach | BGR India

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Publication Date: 2018-05-23
Facebook CEO Mark Zuckerberg on Tuesday apologised again for the massive Cambridge Analytica data breach, this time in front of the European Parliament (EU) leaders. Zuckerberg stressed that the social networking giant is trying to plug loopholes across its services, including curbing fake news and political interference on its platform in the wake of upcoming elections globally, including in India. “Over the last couple of years, we haven’t done enough to prevent the tools we’ve built from...
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Exclusive: How a tiny Canadian IT company helped swing the Brexit vote for Leave 

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Publication Date: 2017-02-24
With the entire political establishment massed against them and the bookmakers giving them no hope, the Leave campaign faced what many thought was an impossible battle to take Britain out of the European Union. But election data published yesterday has provided a window into how Vote Leave upset the odds to land a sensational victory in last year's EU referendum. While the Remain camp boasted of their success in reaching out to millions of people on Facebook, home to the millennial voters w...
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Facebook CEO apologises to EU Parliament over data breach - The Quint

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"Whether it's fake news, foreign interference in elections or developers misusing people's information, we didn't take a broad enough view of our responsibilities. That was a mistake, and I'm sorry," Zuckerberg said while testifying during a round-table with the EU regulators in the Belgian capital.
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Los mexicanos rechazan a Trump, pero aman las marcas de EU | Expansión.

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Publication Date: 2017-11-21
A pesar de que 75% de los nacionales repudia la administración de Donald Trump, siete de cada 10 cree que los productos y servicios que ofrecen las empresas estadounidenses son 'cool'. CIUDAD DE MÉXICO (Expansión) - Los temas políticos no influyen en la decisión de compra de los consumidores mexicanos, asegura Douglas Mello, jefe de Planeación de la agencia de marketing J. Walter Thompson. El directivo, quien participó en la elaboración de ‘Brand America: Capítulo México’, estudio que anal...

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