Chris Wylie, a data scientist whose work was at the center of a massive Facebook controversy, said publicly that he helped create “Steve Bannon’s psychological warfare tool.” Two of his associates who also helped build that tool have been quietly building another company to analyze and influence human behavior. Two data scientists who were instrumental in the founding of political consulting firm Cambridge Analytica have scrubbed any mention of the controversial company from their social med...
NewsPublication Date: 2018-05-03
Hope you're not planning to come back under a different guise... The Wall Street Journal reports that Cambridge Analytica, the shady firm at the centre of the recent Facebook data scandal, is shutting down. Cambridge Analytica, which specialises in the rather creepy field of “psychographic” profiling, acquired the data of more than 50 million Facebook users via an illegitimate route. The company acquired the information without the knowledge of Facebook users who ran a personality quiz app ...
NewsPublication Date: 2018-03-27
Facebook has been rocked by reports of a massive data scrape carried out by Cambridge Analytica and one of its then-contractors, a Cambridge University academic named Aleksandr Kogan. Kogan claims that the data he collected from thousands of Facebook users and their friends—amounting to data on over 50 million users—abided by Facebook’s terms; Cambridge Analytica promises it deleted the data; and Facebook is auditing everyone it can for signs of the data. advertisement But while Facebook pr...