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Ted Cruz erased Trump's Iowa lead by spending millions on voter targeting | US news | The Guardian

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Publication Date: 2016-02-01
Ted Cruz’s presidential campaign has ramped up its aggressive voter-targeting operation, paying out more than $3m to a company that – along with parallel funding via Super Pacs linked to the senator’s top donor – is using detailed psychological profiles to sway voters. Iowa caucus day: Palin praises Trump as 'he who will be the next president' – campaign live Read more A Guardian analysis of the final campaign disclosures released on the eve of Iowa’s caucuses shows the Cruz campaign, banki...
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Ex-Cambridge Analytica CEO Tells Lawmakers He Lied on Video - Bloomberg

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Publication Date: 2018-06-06
Former Cambridge Analytica Chief Executive Officer Alexander Nix said reports that he withdrew $8 million from his now-defunct company are untrue, and that he lied to an undercover journalist because he believed it was what "the client wanted to hear." He told a committee of British lawmakers investigating the impact of social media on recent elections Wednesday that he now has "no involvement" in Cambridge Analytica, which is moving through bankruptcy proceedings in the U.S., or associated ...
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Cambridge Analytica’s Nix said it licensed ‘millions of data points’ from Acxiom, Experian, Infogroup to target US voters – TechCrunch

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Publication Date: 2018-06-06
The repeat grilling by the U.K. parliament’s DCMS committee today of Alexander Nix, the former CEO of the now ex company Cambridge Analytica — aka the controversial political and commercial ad agency at the center of a Facebook data misuse scandal — was not able to shed much new light on what may or may not have been going on inside the company. But one nugget of information Nix let slip were the names of specific data aggregators he said Cambridge Analytica had bought “consumer and lifestyl...

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