Name HaystaqDNA

Description Company formed by some of the people who did microtargeting on campaigns for Barack Obama and Michael Bloomberg. Xaxis released products that use HaystaqDNA's National Voter Database of 166 million voters in the 2016 election.

Associated Documents
Why political ads on Facebook will still slip by human reviewers - Digiday View Document
L2 2016 Voter Models View Document
Inside the wacky world of weird data: What's getting crunched View Document
Support for the Affordable Care Act HaystaqDNA View Document
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After A Shocking Election, Will Data-Driven Campaigners Change Their Game? | AdExchanger View Document
Old Towne Media Topped Election Agency Spending in Q4 | Campaign Trail - AdAge View Document
Marketers are feeling the impact of Facebook's role in Russia's presidential election influence campaign - Digiday View Document
HaystaqDNA and Bernie Sanders 2016 View Document
Data tools of Obama veterans aiding Trump campaign - POLITICO View Document
L2 : Data: Modeling: HaystaqDNA View Document
Projections Before the Polls Close: What Could Possibly Go Wrong? - The New York Times View Document
httpswwwmacleanscapoliticsdonald-trumps-supporters-are-not-who-you-think-they-are_datapolitics_dp_news View Document
How Cozy: Obama Campaign to NYT to WSJ to USA Today and Now to CBS View Document
Bernie Sanders isn’t running for president anymore. | The New Republic View Document
Xaxis Brings Programmatic to Political Advertising with Xaxis Politics, First Ad Targeting Solution to Leverage Offline Voter Data for Reaching U.S. Voters across All Digital Channels | Business Wire View Document
Election Tech: Big data proves that America is a purple country - TechRepublic View Document
New data reveals early voting trends in key swing states - TechRepublic View Document
Gallery: The future impact of big data in politics - TechRepublic View Document
Gallery: Voter maps from must-win battleground and swing states - TechRepublic View Document


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